Section Two: Embedding SEO Best Practices in CMS Implementations
13
System-Wide Considerations
14
Template-Level Considerations
18
Page-Level Factors
20
Section Three: A Case Study
23
About non-linear creations inc.
27
About non-linear creations
non-linear creations (NLC) is a leading web development and IT integrator, helping clients leverage the business benefits of Internet technology to drive traffic, support sales, and achieve a strong return on online investments.
Our focus on delivering results is baked into non-linear creations’ corporate DNA and drives each of our areas of practice, including: Enterprise Content Management, Enterprise Search, Online Strategy, Search Engine Marketing, eMail Marketing, Application Development and Integration, Site Design and Multimedia, and Web Analytics.
With a portfolio of more than 750 online projects, offices in Ottawa and Toronto, and clients around the globe, non-linear creations continues to deliver impressive online results.
SEO and CMS: Implementing Best Practices
Embedding Search Engine Optimization tactics during CMS deployment
Content management and search engine optimization are deeply related. A website's traffic hinges on the quality of content and its appeal to the search engine spider.
A few smart decisions when selecting and implementing a content management system can ensure that even non-technical users can contribute search engine friendly content and build traffic. Developed for Marketing and IT personnel, this whitepaper explains how to bridge the gap between content creation and search engine optimization.
Garner quick wins by embracing a "long-tail" content optimization strategy
Ensure that all of your content is being spidered by meeting a few key criteria
Insert SEO-friendly tactics directly into CMS templates and workflow procedures.
Privacy Statement: We are happy to provide you with complimentary access to this whitepaper. But, of course, nothing in life is truly free. You need to provide us with a live, business email address to receive the paper.
And, in exchange for this whitepaper, you agree to allow us to send you one follow up email within six weeks and a second follow up email within six months. We promise: ignore these emails and you will never hear from us by email again.