Since 1995, non-linear has been providing effective e-business solutions to clients worldwide. We have completed over 750 online initiatives to date and have learned a thing or two about the online world. We are happy to share the many lessons we have learned through our non-linear thought leadership series, a collection of insightful and useful whitepapers. To discuss any of the papers in more detail, contact us at info@nonlinear.ca.
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Four Reasons To Migrate From RedDot CMS
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- Overview
- Reason 1 | Social 2.0
- Reason 1 | Marketing 2.0
- Reason 1 | Technology 2.0
- Reason 1 | Business 2.0
- Conclusion
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> Why Front End Development Is Crucial
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Why Front End Development Is Crucial
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- Introduction
- Gather the requirements
- Development
- Conclusion
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> Why Front End Development Is Crucial
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A Guide to Real-World CMS Rescue Missions
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- Step 1: Implementation Review
- Step 2: Identify the Pain Points
- Step 3: Cause of the Pain
- Step 4: Level of Pain
- Step 5: Solution Development
- Step 6: Roadmap
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> A Guide to Real-World CMS Rescue Missions
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Is My Organization Ready for Social Media?
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- How are we doing with web 1.0?
- What is our organizational culture?
- What does success look like?
- Why are we interested in social media?
- What is our audience doing online?
- How can we build on our existing efforts?
- How much engagement are we ready for?
- What if everything goes off the rails?
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> Is My Organization Ready for Social Media?
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Successful Web Content Management for Higher Education
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- The Four Realities of Higher Education
- Benefits of a CMS
- What to Look for in a CMS
- Ensuring the CMS Project Is Successful
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> Download Successful Web Content Management for Higher Education
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SharePoint Branding Best Practices
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- What is SharePoint Branding?
- Where do you start?
- Expertise and Tools
- Breaking it down
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> SharePoint Branding Best Practices
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Choosing a Web Content Management System
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- The fundamental truths about CMS selection and implementation projects
- Guidance on creating effective, true-to-life content management scenarios capable of evaluating the nuances of various CMS products
- An exhaustive list of questions for potential vendors about the “fine print” details, including software licensing, implementation services, training and technical support
- An outline of the progressive stages of an implementation project, along with realistic estimates of the time needed to complete each stage
- The four questions to ask any implementation partner before awarding a contract
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> Download Choosing a Web Content Management System
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Effective Visual Design Strategy for CMS
Overcoming the 7 Main Challenges to Effective Visual Design for CMS-Driven Websites:
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- Limitless options and deep navigational structure
- Varying column heights
- Ever-expanding page names
- Interchangeable content areas
- The WYSIWIYG (What You See Is What You Get) Editor
- Varying page layouts and design elements
- Using rich media
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> Download Effective Design Strategy For CMS
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Enterprise Social Computing and the Imperative of Participation
Conversation #1 with Shannon Ryan: Social Computing Expert and CEO of non~linear
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- The three main advantages of social computing in the enterprise
- How to make an informed decision about a social computing platform
- The relationship between corporate culture and your social computing approach
- Approaches to Enterprise Social Computing and how to manage expectations
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> Download Enterprise Social Computing and the Imperative of Participation
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Six Tips for Delivering Faceted Navigation within a CMS-Driven Website:
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- Making the right technology decisions to support your faceted navigation strategy
- Choosing the best architectural approach for your organization's needs
- Optimizing your presentation layer
- Using controlled vocabularies and CMS validation mechanisms to ensure data integrity
- Questions to ask yourself and your team in the requirements gathering process
- Ways to measure site performance, traffic and user satisfaction
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> Download Six Tips for Delivering Faceted Navigation within a CMS-Driven Website
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The Non-Technical Manager's Guide to Successful Google Analytics
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- Gathering website intelligence
- Customizing Google Analytics for your specific needs
- Tracking your advertising
- Converting data into actionable information
- Addressing privacy considerations
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> Download The Non-Technical Manager's Guide to Successful Google Analytics
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Best Practices for Sitecore
Scalability & performance tips for an optimal online experience
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- Defining comprehensive performance requirements
- Deciding on hardware and network topology for Sitecore
- Formulating optimal content structures
- Defining sorting behaviours
- Caching best practices, with sample configuration coding for browser-level, site-level and database-level caching
- Leveraging code profilers, stress testing and Sitecore's Debugger
- Monitoring and adjusting your configuration of Sitecore to continually improve performance
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> Download Best Practices For Sitecore: Scalability & Performance
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Sitecore Best Practices
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- Setting effective validation rules
- Working with page versus non-page content
- Familial relationships and template inheritance
- Content sharing, expiration and archival
- Governance and security testing
- Proactive analytics for measuring success
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> Download Best Practices For The Sitecore CMS
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Best Practices for Building Your CMS Architecture
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- Options when defining a template architecture
- Determining appropriate levels of content granularity
- Common mistakes to avoid
- A proven best practices approach to architecture development
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> Best Practices for Building Your CMS Architecture
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Proven Approaches for Success with the Google Search Appliance
six tips for an effective deployment
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- Ensure your Google Search Appliance implementation meets the needs of your key user groups
- Leverage search analytics to increase the effectiveness of your deployment
- Combine the power of your Google Search Appliance with your CMS
- Control confidential content indexed by the Google Search Appliance.
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> Download Proven Approaches for Success with the Google Search Appliance
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Planning for Online Marketing
A holistic guide to marketing on the web
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- Understand the importance of online marketing
- Identify its role in your marketing strategy
- Review the risks and rewards of online marketing tactics
- Learn how to select the best tactics for your organization.
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> Download Planning for Online Marketing
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SEO and CMS: Implementing Best Practices
Embedding Search Engine Optimization tactics during a CMS deployment
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- Garner quick wins by embracing a "long-tail" content optimization strategy
- Ensure that all of your content is being spidered by meeting a few key criteria
- Insert SEO-friendly tactics directly into CMS templates and workflow procedures.
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> Download SEO and CMS: Implementing Best Practices
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The NLC Performance Framework
A pragmatic guide to planning online business initiatives
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- Map corporate objectives with online goals
- Define success metrics from online business goals
- Examine audience needs in parallel with your online business goals
- Create structured outbound marketing reviews.
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> Download The NLC Performance Framework
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Planning for Success: Best Practices in CMS Governance
Decisions to make before you implement a web content management solution
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- Migrate web content
- Develop web templates
- Create web content
- Modify and reuse web content
- Monitor progress
- Manage for success
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> Download Planning for Success: Best Practices in CMS Governance
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A Guide to Link Building
Learn how to plan and implement a link building strategy as part of a search engine marketing program
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- Realize low cost gains by optimizing your current content
- Ensure a high ranking over the long term by identifying and approaching high quality linking partners
- Learn which practices are ethical and how to avoid prohibited and punishable activities.
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> Download A Guide to Link Building
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