Building the Business Case for Enterprise Search
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Understanding the process for implementing search within your organization
Building the Business Case for Enterprise Search
non-linear creations is pleased to announce the release of our newest strategy whitepaper: Building the Business Case for Enterprise Search. This thought leadership document offers practical advice for business users who need a greater understanding of the process for implementing search within their organization. This paper includes the ten steps you should contemplate, as well as, an easy to follow ROI to build a business case and measure the return.
This paper will explore this business case challenge. Specifically, it will address these questions:
What business benefit can search deliver?
What order of magnitude cost will this entail?
Of the many potential ways in which search can help, what should we do first? Second?
Enterprise search is different than crawling the internet for content. Information resides in a wide variety of locations (shared drives, individual hard drives, document management systems, intranets etc.) and a wide variety of formats (documents, images, emails, charts and tables etc.).
The challenge, of course, is that a good enterprise search tool requires resources - financial and human - to set up and configure. Enterprise search, like office email or a telephone system, is an enabling technology; there isn't the same direct correlation to business objectives and ROI that is traditionally available (such as measuring the revenues from a direct mail campaign or the tangible benefits of a new accounting system).
This whitepaper helps identify scenarios that promise the most value for the smallest investment.
About non-linear creations
non-linear creations is a leading Canadian Internet consulting firm, which was formed in 1995 with a powerful vision: leveraging the business benefits of Internet technology to drive a strong return on investment for our clients. This focus on delivering results is baked into Nonlinear's corporate DNA and drives each of our areas of practice, including: Enterprise & Web Content Management, Enterprise Search & Navigation, Online Strategy,
Search Engine Marketing, Email Marketing, Application Development & Integration, Site Design & Multimedia and Web Analytics.
With a portfolio of more than 750 online projects and clients around the globe, non-linear creations continues to deliver impressive online results. For more information, visit www.nonlinearcreations.com.
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