There's no better way to appreciate the power of the Sitecore DMS than to see it in action. See for yourself with this case study from nonlinear and the Rotman School of Management.

We have already discussed, at length, how the Sitecore DMS brings some amazing digital marketing tools inside your web content management platform. We’ve even talked about how to integrate the DMS with Google Analytics to mine the data in a meaningful way.

And now we can show you how these tactics can be applied and measured in the real world. On September 19, Nonlinear’s Randy Woods and Pym Buitenhuis from the Rotman School of Management presented a Sitecore DMS case study in Toronto. That case study is now available online.

Want to know how Rotman is using the DMS to test its calls to action? Or how it’s personalizing content based on GeoIP, visit frequency and domain? Pull up a chair, make some popcorn and enjoy the show.

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